Privacy Policy

Privacy Policy – Primal Design Coaching

Last Updated: February 13, 2025

At Primal Design Coaching, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you engage with our website, coaching services, AI assistant, and digital products.

1. Information We Collect

Personal Information (Provided by You)

When you sign up for a membership, book a strategy call, or engage with our coaching services, we may collect:

  • Your name, email, phone number, and payment details for account setup and billing.

  • Any information you voluntarily share during coaching sessions.

  • Feedback or survey responses provided as part of the beta program.

AI & Coaching Data (Processed for Development & Improvement)

  • AI interactions and usage data are collected to improve our AI assistant’s capabilities.

  • Any data used for system training is anonymized and scrubbed of identifiable personal details.

  • Coaching notes and session insights are retained for continuity in your progress but are never shared externally.

2. How We Use Your Information

We use your information for:

  • Providing & personalizing coaching services – Ensuring your sessions and AI interactions are tailored to your needs.

  • Billing & account management – Processing payments, handling subscriptions, and providing customer support.

  • AI & program development – Improving our coaching technology by analyzing anonymized, scrubbed data.

  • Security & fraud prevention – Protecting against unauthorized access or fraudulent activity.

We DO NOT sell, rent, or share your personal data with third parties for marketing or advertising purposes.

3. Data Retention & Anonymization

  • Personal data is stored securely for the duration of your membership and is deleted upon account closure (unless legally required to retain it).

  • AI and system development data are scrubbed of all personal identifiers before being used to refine our technology.

  • Coaching session notes remain confidential and are only accessible to your assigned coach.

4. Your Privacy Rights

You have the right to:

  • Request access to the personal data we hold about you.

  • Request deletion of your personal data upon cancellation of services.

  • Opt-out of beta feedback participation (though this may impact early-access benefits).

  • Update or correct your personal information at any time.

To exercise any of these rights, email us at support@primaldesign.coach.

5. Data Security Measures

  • We implement industry-standard encryption and security protocols to protect your personal data.

  • AI interactions are stored securely, with anonymized usage data for system refinement.

  • We conduct regular security audits to prevent unauthorized access or breaches.

6. Third-Party Services & Payment Processing

All payments are securely processed through third-party providers that comply with PCI-DSS standards for financial security. We do not store credit card information directly on our servers.

7. Changes to This Privacy Policy

We may update this Privacy Policy as our technology and services evolve. Any changes will be reflected with a new “Last Updated” date at the top of this page. If significant updates are made, we will notify active users via email.

8. Contact Us

For any questions or concerns about your privacy, reach out to:

support@primaldesign.coach

By using this website and our services, you agree to the terms outlined in this Privacy Policy.